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Avangate Acquires 2Checkout to Expand Payment Flexibility and Broaden Market Reach
Combined company will bring a unique combination of eCommerce and subscription management solutions to market through various payment models across the globe.
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Avangate Client Success Story
Avangate Client RSJoomla! Sees Steady Increase in Online Software Sales
Revenue boost from sales process customization and optimization
Amstelveen, The Netherlands – June 17th, 2010 – Avangate, service provider of electronic software distribution and
partner management solutions for software vendors, announced a new client success story: RSJoomla!, provider of add-ons for the Joomla! content management system platform.
Following collaboration with Avangate, RSJoomla! saw a steady improvement in online results, with sales figures
rising month on month.
Besides a feature rich eCommerce platform, Avangate provides a wide range of tools and services allowing clients to customize their checkout process in terms of look and feel, layout and shopping flows. Furthermore, A/B testing and web analytics tools are integrated right into the management interface – the Avangate CPanel. Software vendors stay in control of their online actions by continuously testing and optimizing templates, back-up media, cross-selling or promotion campaigns, increasing sales conversion and bringing in additional revenue. 
„The team of professionals behind Avangate understands our business and helps us grow”, noted Alexandru Lamba, CEO RSJoomla! “Their marketing experts analyzed our website and worked with us to perfect the selling process. We are extremely pleased with the results: 18% increase in sales conversion. ROI on the online shop improved without extra resources or marketing budget.”
“Our web marketing team worked closely with RSJoomla! to help them increase revenue by optimizing the checkout pages. We introduced design and layout enhancements to the shopping cart and implemented an A/B testing campaign on additional elements such as widgets and shopper testimonials,” mentioned Adriana Iordan, Web Marketing Manager at Avangate. “We are here to offer added value through custom advice and support on software sales and platform utilization, for growing and dynamic clients such as RSJoomal! to fully leverage Avangate’s capabilities and services.”
To learn more about this success story, read the RSjoomla! case study on shopping cart optimization.
About RSJoomla!
RSJoomla! is a young and dynamic software company, founded in 2007. Their goal is to create valuable resources for the Joomla! Community and their philosophy is simple RS = Really Simple. Apart from the leading product RSForm!, RSJoomla offers a whole suite of Joomla! Extentions.
More information on www.rsjoomla.com
About 2Checkout (formerly Avangate)
2Checkout, a Francisco Partners portfolio company, is the digital commerce & payments provider that helps companies sell their products and services via multiple channels, acquire customers across multiple touch points, increase customer and revenue retention, leverage smarter payment options and subscription billing models, and maximize sales conversion rates. The company’s clients include ABBYY, Absolute, Bitdefender, FICO, HP Software, Kaspersky Lab, and many more companies across the globe.
Avangate acquired 2Checkout in March 2017. More information about 2Checkout’s Avangate platform and related services can be found on www.avangate.com.
More information on 2Checkout can be found on www.2checkout.com
Media Contact
For media & PR inquiries related to Avangate, please contact:
Delia Ene, Avangate
Phone: +31 20 890 8080
Email:
press@avangate.com
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