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Avangate Acquires 2Checkout to Expand Payment Flexibility and Broaden Market Reach
Combined company will bring a unique combination of eCommerce and subscription management solutions to market through various payment models across the globe.
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Avangate and Globell Team at IT-SA 2012
IT-SA 2012: Avangate Introduces Avangate Enterprise Edition And The DACH Team
eCommerce Provider Avangate Will Be Present at IT-SA with Its German Partner Globell. Avangate Will Showcase Its Enterprise Edition Solution for End-Point Security Companies, Providers of Both On-Premise and Saas Models
Redwood Shores, CA - October 17, 2012 - Avangate, the agile eCommerce service provider, trusted by thousands of software and SaaS companies to grow their businesses worldwide through any channel and any model, partnered with the European brand management company Globell in September 2012, will be present at the IT-SA 2012 event for the first time with its Globell team, emphasizing its commitment to the DACH region.
eCommerce Solution for the Security Market
Due to the highly competitive nature of their industry, security software publishers in particular need an agile eCommerce solution for entering new markets faster and for offering deep localization capabilities, flexible licensing and pricing models, full reseller and affiliate management modules, in order to increase global software sales. Avangate's eCommerce solution is already being used by well-known publishers and suppliers of security software such as Kaspersky Lab.
Development of Cloud Solutions in the Security Space
The trend of security software vendors to offer more software-as-a-Service (SaaS) models is clearly reported by market research company Gartner in its analysis published in April 2012 : According to Gartner, in 2011, SaaS security products increased rapidly and required new and more flexible models for international distribution.
Avangate Enterprise Edition clearly responds to the security market needs as it enables vendors to carry out agile strategies, experiment with different business and revenue models - on-premise, SaaS / upfront payments, subscriptions, free and paid trials - as well as excel in their B2C, B2B or B2B2C initiatives, through any channel and any variety of end-user touchpoints.
Avangate Awarded "Best Partner of the Year" by End-point Security Company Kaspersky Lab
As recognition of its ability to meet the requirements of the global security provider with its Avangate Enterprise Edition solution, Avangate has been awarded "Best Partner of the Year, Emerging Markets" by Kaspersky Lab in June 2012.
Kaspersky highlighted in particular the agility and flexibility of the eCommerce platform and Avangate's contribution to the growth of Kaspersky Lab in EMEA, supporting Kaspersky's aggressive go to market plans.
Avangate's Enterprise Edition platform was further recognized by the Software & Information Industry Association, CODiE Awards as one of the "Best Electronic Commerce Solutions" in 2012. The company was recently named a Red Herring "Top 100 Europe" technology company as well as one of the AlwaysOn Global 250 Companies to Watch. To learn more about how Avangate can grow your software sales, visit our interactive tour and follow our blog for tips on marketing, channel management, eCommerce and the business of software.
About Globell
Globell B.V. is a software brand management company headquartered in Venlo, Netherlands, and a subsidiary of the Munich M: access recorded net SE in Koblenz. As the Brand Manager of brands such as Bitdefender, WinZip, NetObjects, Globell is also known for marketing of products from Datacolor, and ACDSee in German-speaking Europe.
For Globell, it's all about making the daily work on the computer easier. Effectiveness, reliability and simplicity are the attributes that characterize the product portfolio, which includes some of the strongest brands worldwide.
More information can be found on www.globell.com
About 2Checkout (formerly Avangate)
2Checkout, a Francisco Partners portfolio company, is the digital commerce & payments provider that helps companies sell their products and services via multiple channels, acquire customers across multiple touch points, increase customer and revenue retention, leverage smarter payment options and subscription billing models, and maximize sales conversion rates. The company’s clients include ABBYY, Absolute, Bitdefender, FICO, HP Software, Kaspersky Lab, and many more companies across the globe.
Avangate acquired 2Checkout in March 2017. More information about 2Checkout’s Avangate platform and related services can be found on www.avangate.com.
More information on 2Checkout can be found on www.2checkout.com
Media Contact
For media & PR inquiries related to Avangate, please contact:
Delia Ene, Avangate
Phone: +31 20 890 8080
Email:
press@avangate.com
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