Avangate Acquires 2Checkout to Expand Payment Flexibility and Broaden Market Reach


Combined company will bring a unique combination of eCommerce and subscription management solutions to market through various payment models across the globe.
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Work with a GDPR Compliant eCommerce Provider

Avangate Marketing & Merchant Services

Marketing Services

Increase Your Commerce Velocity

Full-service online marketing services

Integrate your marketing and eCommerce with Avangate. Take advantage of Avangate's deep platform knowledge and online multi-channel marketing expertise to drive more revenue through your eCommerce instance. Avangate's full-service online marketing encompasses everything from overall strategy development to managed affiliate services and all the steps in between, including end-to-end email campaign management, SEO, SEM and cart conversion rate optimization.

Conversion Rate Optimization

Increase Close Rates, AOV and Revenue

Global commerce experience to help increase conversion rate

Leverage Avangate's depth of global commerce experience and data collected across thousands of buying sites. Services include analytics tracking setup and ongoing maintenance, testing and optimization - giving you both insight into customer on-page and in-cart behavior/preferences and direction for how to integrate the findings into your strategy.


Maximize Search Yields

SEO website and in-depth keyword analyses

Avangate's success with SEO is rooted in a structured approach that leverages social media and your intellectual assets to increase rankings, longterm positioning and revenues. Services include SEO website and in-depth keyword analyses, on-page optimization, enterprise visibility and off-page optimization.


Lower Acquisition Costs

SEM services with latest PPC tools, methods and strategies

Be assured that your search marketing campaigns are as efficient and effective as they can be. Avangate's SEM services are lead by an expert team that uses the latest PPC tools, methods and strategies. Services include current program analysis, an advanced autobid recommendation engine, KPI dashboard, optimization for the highest ROAS and lowest CPAs, all supported by rich analytics reports.

Email Marketing

End-to-End Campaign Creation, Management and Optimization

Integrated email marketing services

Lean on Avangate to help drive and nurture leads through integrated email marketing. Avangate's email programs feature creative design and content that harness the interactivity of the web for maximum effect, backed by strategy and execution that maximize your budget and the capabilities of the Avangate platform. Services include everything from campaign strategy and creative development to media planning and list management.

Merchant Services

Scale Operations and Reduce Risk

Offload the heavy lifting of your payment and financial transactions to Avangate Merchant Services. We'll take care of the back-office operations - reconciliation, refunds, chargebacks, tax/VAT handling, fraud and risk management, invoicing and more - so you can concentrate on more essential tasks like developing new products and business.

Reduce risk and fraud for secured internet transactions

Reduce Risk and Fraud

Avangate deploys a proprietary process - combining heuristic scanning and human review - to ensure the security of every Internet transaction. A PCI Level 1 Certification - the highest possible - means you can safely store customer credit card info without hassle or risk. And additional services, such as Managed Risk, ensure tight legal controls for denied parties compliance checks.

Comprehensive refund and chargeback services

Handle and Reduce Refunds and Chargebacks

Avangate offers comprehensive refund and chargeback services. Avangate helps you reduce chargebacks and protect your good standing with credit card companies by aggressively fighting each claim and using strategies that stress prevention. For approved returns, Avangate handles everything from the disbursement of repayments to the updating of sales records.

Manage merchant accounts globally

Merchant Accounts

Avangate maintains merchant accounts in all of the countries it supports - giving you the ability to act locally in over 100 global markets, without the expense or trouble of maintaining a physical address.

Back-office financial and support operations

Automate Back-Office Operations

Avangate Back-Office services automate all of the back-office financial and support operations - saving you time and money. Automate or offload chargebacks, refunds, affiliate payment handling and financial reconciliation. And elevate your shopper support with 24/7 phone and web coverage.

Managed Affiliate Services

Grow and Strengthen Your Affiliate Networks

Grow your affiliate networks

Turn to Avangate's expert affiliate program managers to proactively run your affiliate program. Avangate offers three levels of service to help all types and sizes of companies leverage any affiliate network for maximum return. Get set up right by leveraging best practices for products, commissions, discounts, renewals treatment, content creation and affiliate migration. Recruit the best affiliates to your network through expertly managed outreach campaigns and featured promotions in Avangate publications and web properties. And reap the rewards of having Avangate manage the day-to-day operations of your affiliate program, including overseeing approvals, communications and affiliate support, as well as ongoing program monitoring and optimization.

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