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Avangate Acquires 2Checkout to Expand Payment Flexibility and Broaden Market Reach

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Combined company will bring a unique combination of eCommerce and subscription management solutions to market through various payment models across the globe.
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Avangate powers up Genie9.com

Genie9 Chooses Avangate as Global eCommerce Provider

The backup company values the ease of use and efficiency of the Avangate solution

Amsterdam, The Netherlands – June 1st, 2011 – Avangate, eCommerce and partner management solutions provider for software companies, announced today that Genie9, developer of backup and security software solutions, partners with Avangate for powering the ecommerce engine of their genie9.com online store.

Avangate’s ecommerce solution facilitates the software company to manage online software sales proficiently on a worldwide scale. Genie9 ecommerce specialists value primarily the marketing and merchandising tools which are easy to use and to set up.

Genie9's edge is in its introduction of simple solutions to complicated problems. Sleek, clear interfaces and intuitive wizard-based functionalities make our products easy-to-use. This is also what we were looking for in an eCommerce partner and hence the reason why we chose Avangate”, said Muayyad Shehadeh, CEO of Genie9. “The Avangate solution is seamless and easy to understand. We like especially the way we drive our marketing actions and reach our customers; the platform makes our job more efficient overall.

We worked on a pilot project with Genie9 for a few months before they came fully on-board. My team had no doubt that we would make Genie9 feel confident they are making the right choice by joining Avangate”, said Laurentiu Ghenciu, VP, Sales and Marketing at Avangate.

Avangate’s multi-language language shopping cart and order flows are customizable, while shoppers have a multitude of payment methods at their disposal as well as 24x7 phone and email support. Additionally, with Avangate Genie9 handles trial downloads and manages leads as well as software renewals, increasing sales conversions and overall revenue.


About Genie9
Genie9 is a commercial developer of backup, archiving and security software solutions, providing products that combine reliability, flexibility and ease of use for both individuals and organizations.

Genie9's edge is in its introduction of simple solutions to complicated problems. The clutter-free user interface and intuitive functionality make Genie9 products one of the most productive and easy-to-use software titles in their categories.

To learn more about Genie9's, please visit us at http://www.Genie9.com


About 2Checkout (formerly Avangate)

2Checkout, a Francisco Partners portfolio company, is the digital commerce & payments provider that helps companies sell their products and services via multiple channels, acquire customers across multiple touch points, increase customer and revenue retention, leverage smarter payment options and subscription billing models, and maximize sales conversion rates. The company’s clients include ABBYY, Absolute, Bitdefender, FICO, HP Software, Kaspersky Lab, and many more companies across the globe.

Avangate acquired 2Checkout in March 2017. More information about 2Checkout’s Avangate platform and related services can be found on www.avangate.com.

More information on 2Checkout can be found on www.2checkout.com

Media Contact

For media & PR inquiries related to Avangate, please contact:

Delia Ene, Avangate

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