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Tuxera Selects Avangate
Tuxera Saw a 25% Increase in Online Software Sales with Avangate
eCommerce Provider Avangate Was Selected to Power Tuxera's Online Shop
Amstelveen, The Netherlands – Feb 9th, 2011 – Avangate, full service provider of electronic software distribution and partner management solutions for software vendors, has recently started an eCommerce agreement with Tuxera,
the leading provider of Windows and Mac compatible file systems for Android, Linux and other platforms and winner of the 2010 Red Herring Global 100 Award.
Since working with Avangate, Tuxera has noticed a remarkable 25% increase in online software sales due mostly to Avangate’s advanced localization capabilities that opened new markets for the file systems company.
Tuxera benefits from the Avangate eCommerce services to sell their Tuxera NTFS for Mac products worldwide. The Tuxera storefront is seamlessly integrated with Avangate’s multi-language, customized shopping cart accepting payments with a variety of payment methods and in multiple currencies.
“Since we started working with Avangate we have noticed a 25% increase in online sales, with the highest numbers coming from the US market. Moreover, Avangate takes a significant load off our sales support people – we’re estimating a 60% reduction in sales operations requirements- as the Avangate team manages everything that has to do with orders and payments. Basically, the online shop has become an opportunity to grow our business, instead of a time-consuming task”, said Mikko Välimäki, CEO of Tuxera.
“We are very pleased when we see that software vendors increase sales and render their activity more efficient when working with Avangate. Tuxera is a market leader in its niche and needed an additional competitive advantage as far as the online sales channel is concerned. Avangate is offering just that and helps Tuxera focus more on strategic marketing and sales issues”, said Laurentiu Ghenciu, VP, Global Sales and Marketing at Avangate.
Avangate handles the entire ordering process for Tuxera, including payment processing, antifraud filtering, product delivery, invoicing and 24x7x365 shopper support via phone and email. Tuxera eCommerce managers leverage Avangate’s services and tools to create, test and monitor sales and marketing campaigns effortlessly. The Avangate reporting module provides insight into every aspect of the business, from order statistics to financial data and Tuxera personnel can customize their own reports with metrics they observe and need.
About Tuxera
Tuxera is the leading provider of file systems that allow music, pictures, videos and other content to be ported across devices. With Tuxera file systems inside, users experience plug and play interoperability with their laptops, digital cameras, set-top-boxes, mobile phones and other consumer electronics.
Building on the success of open source, Tuxera’s industry-standard NTFS and exFAT solutions for Android, Linux, Mac OS X and other platforms have over 30 million installations. Close collaboration with Microsoft ensures reliable compatibility and helps Tuxera to set the standard in high-performance, low power use for embedded and mobile solutions.
Tuxera’s customers include leading hardware, software, and consumer electronics companies.
For more information, please visit www.tuxera.com or contact info@tuxera.com
Tuxera is the leading provider of file systems that allow music, pictures, videos and other content to be ported across devices. With Tuxera file systems inside, users experience plug and play interoperability with their laptops, digital cameras, set-top-boxes, mobile phones and other consumer electronics.
Building on the success of open source, Tuxera’s industry-standard NTFS and exFAT solutions for Android, Linux, Mac OS X and other platforms have over 30 million installations. Close collaboration with Microsoft ensures reliable compatibility and helps Tuxera to set the standard in high-performance, low power use for embedded and mobile solutions.
Tuxera’s customers include leading hardware, software, and consumer electronics companies.
For more information, please visit www.tuxera.com or contact info@tuxera.com
About 2Checkout (formerly Avangate)
2Checkout, a Francisco Partners portfolio company, is the digital commerce & payments provider that helps companies sell their products and services via multiple channels, acquire customers across multiple touch points, increase customer and revenue retention, leverage smarter payment options and subscription billing models, and maximize sales conversion rates. The company’s clients include ABBYY, Absolute, Bitdefender, FICO, HP Software, Kaspersky Lab, and many more companies across the globe.
Avangate acquired 2Checkout in March 2017. More information about 2Checkout’s Avangate platform and related services can be found on www.avangate.com.
More information on 2Checkout can be found on www.2checkout.com
Media Contact
For media & PR inquiries related to Avangate, please contact:
Delia Ene, Avangate
Phone: +31 20 890 8080
Email:
press@avangate.com
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